Tag Archives: New York Americans

Readable Shin Pads




You can say to yourself, after looking at these pictures, that wow, skates in the 1937-38 Eaton’s catalog were only a couple of bucks,  sticks a buck or less, sweaters just two bucks or so, and  jock straps at $1.95 for top of the line Protex.

Beats those $350 sticks and $800 skates and all that.

But the average wage then hovered around fifty cents an hour and folks had just suffered through the Dirty Thirties. A buck or 50 cents was still a lot, unless your name was Babe Ruth or John Dillinger.

And instead of buying shin pads for 98 cents, more often than not, kids strapped on these Eaton’s catalogs for free and they worked just fine.

You’ll noticed that Toronto Maple Leafs star Red Horner endorsed the top of the line, $4.95 skates. Horner starred for the Buds from 1928-29 to 1939-40.

You can also see, in the second photo, Montreal, Toronto, Chicago, and New York Americans sweaters, but without the crests. This kind of explains why it’s so difficult to find crested sweaters from those days. If Eaton’s didn’t sell them, who did?

Speaking of sweaters, the Canadiens are going with the laced-neck style this upcoming 2015-16 season, something the boys wore (aside from a couple of years in the mid-forties), from 1943-44 to 1974-75, after which they went with the v-neck.

Good to see these back. Maybe the boys will play like Richard, Beliveau and Harvey with them on.

Do you say ‘sweater’ or ‘jersey’? I’ve always said ‘sweater’, although my son says that’s truly uncool and old fashioned and everyone says ‘jersey’ now and I should get with the times. But I’m uncool and old-fashioned, so I’m sticking with sweater.

I scored these great catalogue pages from good old Kouli the Greek in Vancouver, a man who lists some of the coolest hockey stuff on eBay. Check him out hereKouli the Greek

Triple Crown Brand

Although I have almost 70 Group 2 (1944-64) Habs Beehives, I only have three Crown Brand photos, but three’s better than none, I think.

The Howie Morenz Crown Brand is a mighty desirable one to have, although Toe Blake and Pit Lepine are no slouches either.  I’ve shown Lepine and Blake before, but this is the first time I’ve shown Morenz.

Crown Brand photos were produced by the Canada Starch Co. between 1935 and 1940, and they’re a hot item on the collectables market. I really don’t have a lot of information about them to pass on. Not only are there photos of Canadiens players but also the Montreal Maroons, Chicago Black Hawks, Toronto Maple Leafs, and the 1936 Canadian Olympic team, and I’m assuming the Rangers, Wings, Bruins, and New York Americans are also represented.

I don’t know exactly. Maybe if someone does, they could help me out here..

He Painted The Horse Brown

Tommy Gorman was some kind of mover and shaker. He went from Ottawa Citizen sports editor to owner of the Senators, and later owned the Hamilton Tigers which became the New York Americans. He’d been a founding member of the NHL in 1917, and was also coach and general manager of both the Chicago Black Hawks and Montreal Maroons. And he was general manager of the Montreal Canadiens from 1940 to 1946.

Not only that, he was also manager of Olympic figure skater Barbara Ann Scott.

And on top of all that, he owned and ran thoroughbred tracks. At one point, he came across a really fast horse named Westy Hogan, painted him brown and changed his name to Little Boy. He then put the seemingly unknown horse in races which he won, and bilked track bookies out of a half million bucks.

There’s a lot of stories about Tommy Gorman. These are just a couple.

They’ve Slumped Before And They’ll Slump Again.


From the Toronto Daily Star, January 6, 1940.


It reads: “Hector “Toe” Blake, left winger de luxe and ace sniper of the deflated Montreal club which steams into Leafs at the Gardens tonight, desperate to break a losing jinx which has relentlessly pursued them.  Blake recently lost a pair of his running mates when Johnny Gagnon joined the Americans ‘Foreign Legion,” under General Red Dutton, and Robinson fled to New Haven.  New blood has been injected and you may see Blake and “Wild Bill” Summerhill hotly chasing rubber on the same front line tonight.  Last time Canadiens and Leafs met in Montreal it was a delirious Donnybrook.

If the boys resume where they left off it will be a show no fight fan can afford to miss.