NHL Powers-That-Be Are Not Rocket Scientists

That sound you hear is the sound of hockey fans all over the world losing interest in the 2007-2008 NHL season.

NHL brainiacs are probably quite intelligent people in many things in their lives. Some might be able to rebuild car engines, others might do complex math equations, while others might be able to fix broken plumbing.

But when it comes to running the show, these same people are really stupid.

It came first when the NHL season was stretched to 82 games. Because already, we know the playoffs are going to go into late spring, early summer.

But now we’ve been waiting since Monday for the first game of the Stanley Cup finals to begin on Saturday. Almost a week later.

Don’t these people understand that with summer comes outdoors stuff? There’s barbeques, beaches, camping, lawn cutting, sitting outside, baseball, campfires, gardens to attend to, things to build, things to fix outdoors, going for walks, sleeping on the hammock.

Hockey goes on the backburner very quickly.

So it’s up to these people to hold our interest because it’s in their best interests. If no one’s watching, then advertisers won’t advertise. Seats won’t get bought. Merchandise won’t be sold. Fans just might go away and stay away.

All because these people, Gary Bettman, Colin Campbell, NHL General Managers and owners, are really stupid.

If they are really forced to stretch this out, then come up with a plan B. Just don’t go away and expect us to stick around. This week, there could have been classic playoff games to watch on regular cable TV. There could’ve been documentaries on the Stanley Cup, the Detroit Red Wings, and the Pittsburgh Penguins. We could’ve learned more about Evgeny Malkin, Henrik Zetterberg, and Pavel Datsyuk.

They could’ve force-fed us hockey on different levels and forced us to stay interested.

There should’ve been a big build up all week to the final showcase. But nothing. Zero. Except for the usual TSN, Sportsnet spewing.

How can they not realize they’re losing viewers by playing right into summer with big gaps in between? Can they be that stupid? 

It’s fine and dandy for hard-core Detroit and Pittsburgh fans to gear up for the final. But two cities does not make a league, or television ratings.

Surely at some point, these people should clue in. Shouldn’t they?

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